Dynamic Rewards
Adaptive reward rules and automated customer engagement
Rule Configuration2 Active
Toggle dynamic reward rules to optimize customer behavior
Reward frequent riders with additional credits
IFRides spending > $200 in a month
THENGrant $5 ride credit next month
Re-engage customers with declining travel spend
IFTravel spend drops >30% for 2 months
THENOffer 2x flights bonus next month
Proactive retention for high-risk customers
IFChurn risk > 70%
THENSend 5,000 bonus points offer
Rule Impact Summary
Expected effects of active dynamic rules
Churn Reduction
-8%
Appeal Boost
+6pts
Estimated impact based on historical data and rule effectiveness
Performance Timeline
12-month projection of churn risk and appeal scores
Lines show projected trends with current rule configuration. Toggle rules to see impact.
Recent Rule Activations
Latest automated actions taken by dynamic rules
High Rides Bonus
Triggered 45 times this month
Churn Prevention
Triggered 56 times this month